Investment
Transparent pricing for resort partners
Platform Investment
We offer three engagement levels based on your resort’s size and needs. All include the core platform — the difference is scope and support.
Starter
$10K
Setup + first year
- 3 revenue divisions (your choice)
- Hugo/Netlify website
- Basic AI chat agent (EN)
- Airtable CRM setup
- N8N lead routing workflows
- Monthly performance report
- $500/month after year 1
Growth
$25K
Setup + first year
- All 6 revenue divisions
- Full Hugo/Netlify site with SEO
- Bilingual AI phone + chat (EN/ES)
- Full CRM + automation suite
- Membership program design
- Member portal
- Wedding lead system
- $1,500/month after year 1
Enterprise
$50K+
Custom scope
- Everything in Growth
- Multi-property support
- Custom integrations (PMS, POS)
- Dedicated account manager
- White-label platform option
- Revenue sharing model available
- Custom monthly retainer
Additional Revenue Streams for BWS Partners
Beyond the platform fee, we earn when your resort earns:
- Member acquisition referral: Per-member fee for each membership we help close
- Revenue share: Percentage of AI fees from members we source
- SEO/Content retainer: Ongoing content and optimization
- AI agent management: Monthly management of phone/chat agents
This means our incentives align with yours — we make more when your resort makes more.
ROI Calculator (The Simple Version)
A 200-room resort paying 20% OTA commissions on $300/night ADR:
| Metric | Current | With Platform |
|---|---|---|
| OTA commission rate | 20% | 14% (30% shift to direct) |
| Annual OTA spend | ~$3.2M | ~$2.2M |
| Annual savings | — | ~$960K |
| Membership revenue (new) | $0 | $200K+ year 1 |
| Day pass revenue (new) | $0 | $150K+ year 1 |
| Platform cost | — | $25K setup + $18K/yr |
ROI: 25x+ in year one. And it compounds as SEO builds and membership grows.